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  • AGW716 FUNDAMENTAL OF BUSINESS RESEARCH AND METHODOLOGY (RM1)
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    Welcome to AGW716!
    AGW716 Course Outline
    AGW716 Timetable
    AGW716: Assignment Details
    21 May - 27 May
    Slides: Nature of Business Research
    Slides: Understanding Research Philosophies and Approaches
    Slides: Formulating the Research Design
    Case (Nature of Business Research): 'Reporting evidence from business management research'
    Case (Nature of Business Research): 'Isabelle’s research dilemma'
    Case (Philosophy): 'Marketing music products'
    Case (Philosophy): 'Organisational learning in an English regional theatre'
    Case (Formulating Research Design): 'Sangita's career'
    Supplementary Reading: Einola & Alversson (2020) 'Behind the numbers - questioning questionnaires'
    Supplementary Reading (qualitative): Graebner et al. (2012) 'Qualitative data - cooking without a recipe'
    Supplementary Reading:: Hill & McGowan (1999) 'Small business and enterprise development - questions about research methodology'
    Supplementary Reading: Jack & Westwood (2006) 'Postcolonialism and the politics of qualitative research in IB'
    Supplementary Reading: Parker (2000) The less important sideshow - the limits of epistemology in organizational analysis'
    Supplementary Reading: de Man et al. (2022) 'A Temporal View on the Academic– Practitioner Gap'
    28 May - 3 June
    Case (Literature Review): 'The development of discount warehouse clubs'
    Case (Literature Review): 'National cultures and management styles'
    Case (Research Ethics): 'The Impact of Colour on Children’s Brand of Choices'
    Case (Research Ethics): 'Getting in, getting on…? Misreading issues related to access and ethics in a small scale enterprise'
    Supplementary Reading (LR): Holbrook et al. (2007) 'Examiner comment on the literature review in PhD theses'
    Supplementary Reading (LR): Harzing (2002) 'Are our referencing errors undermining our scholarship and credibility?'
    Supplementary Reading (critical LR): Forsgren (2002) 'The concept of learning in the Upssala model'
    Supplementary Reading (LR): Zorn & Campbell (2004) 'Improving the writing of literature reviews through a literature integration exercise'
    Supplementary Reading (LR): Mingers (2000) 'What is it to be critical?'
    Supplementary Reading (Access): Taylor and Land (2014) 'Org. anonymity and negotiations of access'
    Supplementary Reading (Ethics): Sanders-McDonagh (2014) 'Conducting dirty research'
    Supplementary Reading (Research Design): Alvesson (1996) 'Interviews in qualitative research'
    Supplementary Reading (Ethics): Wallace & Sheldon (2015) 'Business research ethics - participant observer perspectives'
    Supplementary Reading (Research Design): Crouch and McKenzie (2006) 'The logic of small samples in interview-based qualitative research'
    11 June - 17 June
    Supplementary Reading: Imenda (2014)
    Slides (Hypothesis Development)
    Slides (Theoretical Framework)
    18 June - 24 June
    25 June - 1 July
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    Course info

    1. Home
    2. Courses
    3. APPLIED ARTS
    4. GRADUATE SCHOOL OF BUSINESS
    5. Semester II
    6. AGW716 FUNDAMENTAL OF BUSINESS RESEARCH AND METHODOLOGY (RM1)
    7. Summary

    AGW716 FUNDAMENTAL OF BUSINESS RESEARCH AND METHODOLOGY (RM1)

    • Lecturer: DR. CHRISTOPHER JOHANN ROLAND RICHARDSON
    • Lecturer: PROFESOR DR. NABSIAH BINTI ABDUL WAHID
    Skill Level: Beginner

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